profile
AI GTM needs five things. My last five years cover each one.
01Identify the problemI founded the consumer insights function at Slurrp Farm, on 20+ customer calls a day.
02Shape the solutionRan brand and product strategy at Schbang and Zomato, across lines of business.
03Build itBuilt four AI products and three client engagements, end to end.
04Sell it inLed 10+ client strategy pitches at Schbang, and won 50%.
05Make it stickShipped three AI tools to three teams in one organisation, founder sponsored.
AI GTM Work.
Builds.
strategy essays
Hiring for AI go-to-market. Building something that needs customers. Or just want to compare notes on where this is all going. Any of those works. Email reaches me fastest.
© Siddhanth Banerjee / 2026 / Oxford